PrimeMan Hipster Brief
Low-rise hipster brief in ultra-soft MicroModal with the AnatoMax anatomical pouch for natural separation and support. Sits below the waist, stays put.
Description
The PrimeMan Hipster Brief is Obviously's low-slung take on the classic brief — cut to sit on the hip bones rather than the natural waist, for a sleeker silhouette that stays put without a waistband riding up your back.
The AnatoMax pouch
Every PrimeMan style is built around the AnatoMax anatomical pouch — a three-dimensional shape that keeps things naturally separated and supported instead of pressed flat against your body. Less friction, less heat, and no reaching in to readjust halfway through the day.
Fabric & construction
Cut from an ultra-soft MicroModal and Lycra blend with four-way stretch — breathable, moisture-wicking, and noticeably lighter than cotton. The premium soft-back logo waistband sits flat without pinching, and the care label is printed directly onto the fabric, so there's no tag scratching your skin.
The fit
Cut for a slimmer body shape while keeping full freedom of movement — the low-rise cut works best for guys with a leaner build. Available in sizes Small through X-Large in select colors.
Details
- AnatoMax anatomical pouch for natural separation and support
- MicroModal / Lycra blend with four-way stretch
- Low-rise cut — sits on the hips, no waistband sag
- Premium soft-back logo waistband
- Breathable, moisture-wicking and odour-resistant
- Printed care label — no itchy tags
- Machine wash cold, tumble dry low
Fabric & care
Material: 90% Lenzing MicroModal / 10% Lycra
Care Instructions
- Cold, gentle machine wash at 30°C (86°F) or below
- Avoid bleach and dry cleaning
- Low tumble dry setting
- Cool iron only if needed
- Lights and darks can be washed together — our colors are colorfast, though fabric may still absorb dye that bleeds from other garments
- Avoid warm or hot wash/tumble dry cycles to preserve elasticity and shape; damage from improper care is not covered under our guarantee
Size guide
Shipping & returns
Free U.S. shipping over $50 · Delivered in 2–5 business days Orders under $50 ship for a $7.95 flat rate. Every order ships in plain, discreet packaging — no logos, no product names.
Unworn items in their original packaging with tags can be returned within 30 days for a full refund. Sale items can’t be refunded, and return postage is paid by the buyer. Full returns policy